Ads · every platform · proposalFlow mapWalkthroughLD02 · One lead, two platformsNeeds backend workLeads 2/3 Prev Next
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Leads

Every real lead from every platform, counted once. Mark the ones that booked: that is what every platform learns from.

Add a lead by hand
Real leads in November

46

Booked jobs

21

Duplicates merged

7

Repeat callers and leads two platforms both claimed

Removed

3

Spam and calls under 60 s

AllNeed an outcome (6)GoogleLocal ServicesChatGPT adsThumbtackAngi
WhenWhoFromOutcome
19 Nov 9:12Caller ··4417
Call 4m 05s

Google Ads

Water heaters

ChatGPT ads found them firstInstall $2,150
19 Nov 8:40Dana R.
Website form

Google Ads

Drains

BookedNot a fit
18 Nov 18:22Message ··0918
Local Services message
G

Local Services Ads

Leak repair

Booked $240
18 Nov 14:03Caller ··2210
Call 0m 38s

Google Ads

Emergency

Under 60 s, not countedNot a lead
18 Nov 11:30Mike T.
Thumbtack request
T

Thumbtack

Track only

Not a fit: Delaware County
17 Nov 16:51Caller ··7781
Call 2m 47s

Google Ads

Emergency

Booked $380
17 Nov 10:05Priya S.
Website form

ChatGPT ads

Water heaters

BookedNot a fit
16 Nov 7:50Caller ··3304
Call 1m 12s

Google Ads

Drains

Same caller as 12 Nov: mergedDuplicate
HomeContentAnalytics

Caller ··4417

19 Nov · water heater install

Install $2,150
×

How they found you

•

14 Nov 21:05 · clicked a ChatGPT ad

"Water heater leaking?" in a chat about a tank leak. Click ID oppref saved on the visit.

•

19 Nov 9:06 · clicked a Google ad

Searched "water heater replacement columbus". Click ID gclid saved.

✓

19 Nov 9:12 · called your tracked number

4 minutes 5 seconds.

✓

20 Nov · you marked it booked: install, $2,150

How we count it

Your target
Counted once
In your reports
Google, the last ad clicked before the call
Judging the ChatGPT test
Half to each, so neither platform is stopped or grown because of how one lead is split
Platforms told
Both receive the booked job, so each learns from it

Sent back

✓

Google

Booked job sent through the Data Manager API, 20 Nov.

✓

ChatGPT ads

Sent through its Conversions API with the same lead ID, 20 Nov.

Call backBooked ✓