← Plan

AppLovin test: video ads in mobile games

Full-screen video ads shown to people likely to buy home goods. 4 weeks in January, about $6,400.

Guided setup
  1. 1

    Connect

    Guided

  2. 2

    Your steps

    1 at AppLovin

  3. 3

    Ads ready

    6 videos

  4. 4

    Created paused

  5. 5

    Platform review

  6. 6

    Turned on

1

Does it fit?

✓

Online store in the US

AppLovin opened to all advertisers in June 2026.

✓

About 21 orders a day

AppLovin learns from about 10 purchases a day. A fair test needs 5 to 10 times your cost per order each day: about $230.

!

AppLovin pixel and server events

Install the AppLovin Shopify app. We send server events from the theStacc tag.

Open Shopify app
2

Connect

··

AppLovin's campaign API is invite-only

We have asked AppLovin to enable theStacc. Until then we prepare everything and you press Create in AppLovin, with each value ready to copy.

Asked 14 Oct
!

Create an AppLovin Ads account and add funds

New accounts prepay: each night AppLovin takes the next day's budget and returns what is unspent. Minimum $15 a day.

Open AppLovin
✓

The videos

9:160:22

Terracotta vase

9:160:18

Arc floor lamp

9:160:25

Linen bedding

9:160:15

Autumn picks

9:160:20

Desk lamp

9:160:16

Pillow care

6 videos and 4 images: 9:16, up to 60 seconds, 30 or more recommended, each with an AppLovin Interactive Page showing product and price. Made from product photos by our video engine once it opens to customers, or by AppLovin's own video tool.

✓

The test

Budget

$230 a day for 4 weeks, about $6,400. No more than 35% of your cap goes to a new platform

Change

Goal

Return on spend, with your catalogue on. No edits for the first 14 days

Change

Keep it if

Total orders rise in states where it runs, compared with states held back

Change
Copy the setup into AppLovinSave

When AppLovin enables theStacc, this creates it paused for you.